Jornal de Economia Global

Global Happiness: Continental and Cross-Cultural Models Perspective

Abstract

Dulababu T

Happiness is ultimate goal of human life. It is the outcome of factors such as high purchasing power, quality standard of living, and safety measures for life, profession and family and so on. This research probes whether the scores of happiness, provided by the World Happiness Reports, is same among the continents on average on one hand and whether the scores of happiness differ among the different cultural models based on the five dimensions proposed by Hofstede’s on the other. Further the research suggests how best the countries of low happiness should strive for economic development and transform their cultures by adopting best practices to reach the highest global happiness.